EVENT REPLAY
Client Call - Digital Ad Exec Speaker Series: Kate Scott Dawkins, GroupM
July 13, 2023 — 11:00AM ET
Virtual
Hosted by Dan Salmon
GroupM is the world's largest media buying organization and the focus of the call will be a discussion of Kate's latest global advertising forecast, including the impact of continued elevated inflation, the continued outperformance of retail media and connected TV, and the growing integration of artificial intelligence in advertising.